ABOUT
We at NEXUSVII. believe that the ideal is to wear clothes that have both practical and artistic value, born from a cultural background. We incorporate "multifaceted elements," know "the wisdom of our ancestors," and use the "specialized techniques" that we inherited to create clothing that suits the modern era. This is the brand concept of NEXUSVII. "MULTIPLE MANIAXX & TECHNIXX", which appears in every corner of the product, becomes an element that fits the wearer's body and life, and has practical value that can be used for a long time. and create clothing with artistic value.
NEXUSVII. believes that wearing the clothes which combine the value of both the practicality and the artistry under the cultural backgrounds would be the ideal daily lifestyle.We have been reiterating the trials and the errors to create modern clothings which could correspond to the various situations by adopting "the multifaceted elements", understanding "the wisdoms of forerunners", and using "the craftsmen's skills" being inherited from those pioneers for over 10 years.This is the concept of NEXUSVII., "MULTIPLE MANIAXX & TECHNIXX", and we will keep producing the practical and artistic clothes that all reflect of these elements so they fit to people's lifestyle and could be worn for a long time.
MADMAXX is a line that lavishly uses precious materials such as deadstock and vintage items in NEXUSVII. products. Although there is an element of uncertainty in the availability of materials, we believe that by making a presentation that is one level above the main line, we can more directly convey NEXUSVII.'s thoughts and intentions through the products. Now that making comfortable, smart clothes that emphasize high-performance materials and functionality has become the standard, what is indispensable to aim for even greater heights is the soul of the brand. NEXUSVII is working on this line with the aim of becoming a brand that allows its products to speak naturally.
MADMAXX is a luxurious category of NEXUSVII. products using rare deadstock or vintage materials partially on the products. In spite of its insecure elements of the rare material supply shortage, NEXUSVII. believe that this is the greatest way to express our thoughts and the visions directly by introducing higher end products. In these modern days, which apparel consumers expect high standard and comfortable products using high performance materials with functionalities, we can never forget to achieve the higher goal with our soul. NEXUSVII. tackles MADMAXX line by aiming to be a brand that produces the products which could speak out our vision by ourselves.
Just as the US Army has a protective clothing system called "ECWCS" (Extended Cold Weather Clothing System) to meet the requirements for harsh cold climates, NEXUSVII. has a clothing system called "NEX-WCS" for cities that can be adjusted to suit the unstable weather conditions that cause temperature differences and sudden heavy rains seen in cities in recent years. Each item has buttons, holes, loops, etc. to allow for accurate layering, and it is a layering system that allows you to freely combine items to make the most of their suitability according to the environment.
As American Military has the protective clothing called "ECWCS" (EXTENDED COLD WEATHER CLOTHING SYSTEM) for them to execute the mission under the extreme weather environments, NEXUSVII. has the clothing system called "NEX-WCS" which are suitable for the insecure urban weather with extreme temperature difference and the sudden storms happening these days. "NEX-WCS" is a layering system clothing that each product have thoughtful details such as buttons, button holes, or loops to be able to layer them together to correspond to all the situations with various combinations.